Personal Brand vs. Company Brand

Personal Brand vs. Company Brand Personal Brand vs. Company Brand Personal brand definitions can be tough when you are operating within a corporate environment. But you CAN execute a personal brand right, even despite the lines sometimes being blurred between what is personal and what is corporate. Heres an example of what I mean: Yesterday, I gave a presentation to a group of professionals where the following question was raised: If I am creating online content for my company, which is going out under their social media channels, and this content is some of my best work, how do then I build my own personal brand? This is a real issue many people face in this situation. Most companies have their own social media accounts, but real people have to run them.  And those people matter. The result is that the employees ideas and content are channeled to the companys accounts, but the employee themselves are left holding the bag. Or are they? Our own brand is based on what we offer and do best. And what we communicate that through our own channels should complement and mirror the work that we do, which develops our personal brand. It doesnt mean that you end up making your personal brand a parrot of the company content. The trick lies in how do you communicate your brand through our own channels that shows value and keeps that continuity of what you want to be known for intact through the content that you produce. Lets break this down to help illustrate my point: Susie is a program manager at a company. She manages the social media feed for the corporate accounts via the companys LinkedIn, Twitter, and Facebook pages. She can still create and own her personal accounts of these pages concurrently to what she is posting on behalf of the company. But her personal brand can be integrated into supporting the work she does. By posting something along the lines of I am so excited to be doing outreach to ___ as a part of ____s work had a great meeting today with ___. A statement like this posted on social media connects Susie to her company but puts her personal spin and brand on what she does. Jared Reddick of Resume Studio  gave a fabulous presentation at the 2014 National Resume Writers Association conference on stealth job seekers on LinkedIn. One of the points he made was that in the summary portion of the LinkedIn profile, people can build their personal brand by promoting the company. Why not put a plug in for your current employer which can also serve to enhance your brand as well? Heres an example: ABC Company is  a leader in ____, and if you would like to join such a dynamic team where you can have the opportunity to do _____, then visit their website at _____. By framing up the company and the opportunities inside, you are actually subtly enhancing your brand as an ambassador of this business. Personal brand integration into your social media channels can happen through posts that feature links, observations, excitement, discoveries, and sharing of related content. So yes, there is a difference about what the company is saying and what your personal brand is, but how you say it on social media, and what you say is where that personal brand actually lives.

Ace Your Next Interview - Hallie Crawford

Ace Your Next Interview “I’m so nervous, I’m just so nervous.” If you tell yourself you’re nervous before an interview, you will probably follow your own instructions and you will be nervous. Instead of being nervous, before an interview, tell yourself you’re excited â€" and believe it! Relabeling your emotions is an effective way to control your reactions. After all, nervousness and excitement feel a lot alike. What you say to yourself makes a world of difference in calming your nerves during an interview, so don’t even think of telling yourself that you’re nervous. Instead, tell yourself: · I’m prepared and confident. · I want to find out more about this job so I can decide if I want it. · I have an opportunity to meet people I haven’t met before, talk about my skills and abilities, and show off my personality. Once you’re in your interview, keep your composure the entire time. If an interviewer asks you a question and you don’t know how to answer, simply say, “Will you give me a minute to think about that?” Then, give the best answer you can. Remember, since interviewers are human and have been an interviewee themselves, most will understand. Here is a recap: Relabel your name for your emotions, talk positively to yourself, act confident, look directly into the interviewer’s eyes, and show your excitement about having this job interview. Enthusiasm is contagious so if you’re enthusiastic about your interview, the chances are high that your interviewer will be enthusiastic about you too! Ready? Show your best side and ace your next interview! Terry L. Wynne, Ed.S., LPC, BCC and , Certified Career Coaches

Outrageous How to Phrase Grant Writing on Resume Tips

Outrageous How to Phrase Grant Writing on Resume Tips How to Phrase Grant Writing on Resume Ideas Writing a winning college student career objective is a rather effortless method to bolster your application for this internship or job you've got in sight. To begin with, you'll need to secure more tailored advice about grant writing within your particular discipline or sphere. Writing a resume can be fraught with lots of small concerns when it has to do with etiquette. Ultimately, students must also be in a position to write effectively too. The Ultimate How to Phrase Grant Writing on Resume Trick Because grant funding is so competitive, you will probably be applying for several distinct grants from several funding agencies. The appendices part of your basic proposal may consist of additional records like tax status info, endorsements, survey forms, illustrations, and other kinds of documentation that are directly linked to your proposal. In some instances, you need to be di plomatic in declining requests for extra funding or recommending a budget slash. You could also have a look at research proposal examples. If you've worked as an independent grant writer, list yourself as a freelancer and include the dates that you're freelancing your expert services. List only jobs or volunteer experience you've had that relate to the grant you're applying for. Try to remember that if it has to do with listing contract work, for example, work is always superior than ignoring it. Providing specific examples may enable a possible employer to relate the applicant's work experience to possible small business needs inside their company,'' Stetson states. A creative writing is a sort of writing style in which you go past the normal, professional, journalistic, and technical kind of writing. Remember why it is you are writing the letter. Writing can be a potent thing. Even though most of are employed in writing, some people still don't know the value of writing and the essence of it. The Hidden Secret of How to Phrase Grant Writing on Resume Accessible in sample format you'll have the recommended set up for the said letter whilst expressing the quantity or assistance you eagerly will need to fix an issue. Frequently, the application instructions for a specific position will state whether or not a CV or resume is requested. The aim of a writing template is to provide the user the advantages of writing professionally. Downloading and utilizing a writing skills template will help you save you time. How to Get Started with How to Phrase Grant Writing on Resume? You have an outstanding concept, and you think you're the very best person to attain a particular goal. The overall statement of the issue should explain the demand for such project. One of the greatest approaches to write better is to read more frequently. You are able to make an inquiry regarding such before you start writing the proposal to prevent wasting any time and en ergy on something which's inclined to be ignored. Make certain that it is not likely to hurt your odds of finding the job. As stated previously need to choose skills that have some relevance to the job that you're applying for. Additionally, there are a few practical ideas to help you craft a successful resume. Moreover, you may wind up in work that you can't do. Type of How to Phrase Grant Writing on Resume While CVs and resumes are similar documents, they're also different in some critical ways. For instance, if you're asking for a position at a research university, you might decide to get started with your publications. One of the greatest strategies to learn about CVs is to cautiously study successful samples.

Buying Central Michigan University Writing Center Resume Help

Buying Central Michigan University Writing Center Resume Help Locating a job is not simple, which explains why our Student Job Search can help you to find work outside your house country. There's also advice on looking for a job and what to do to maintain a work as soon as you have it under Job Search and Success Skills. Therefore, if you think you have the skills to have a position, you're want to convince the employer, even in case you haven't held a position identical to the one advertised. Employment is a significant issue for Veterans. The Benefits of Central Michigan University Writing Center Resume Help The writer is likely to make contact and start to work with you straight away! Ensure the info is presented in a sense that's simple to read. The Hidden Treasure of Central Michigan University Writing Center Resume Help Even in case you decide to modify your work objective later, it is quite vital that you choose a temporary objective for the time being. You should c learly state what type of a job which you want, and know what sorts of skills and experiences are necessary to succeed in that job. For that reason, it's crucial you take the time before you begin your resume to form a very clear and targeted objective. If you are not certain, it's worth your time to get hold of the agency and ask which would be most suitable for the position. Whatever They Told You About Central Michigan University Writing Center Resume Help Is Dead Wrong...And Here's Why Employing a custom resume instead of a generic one is going to greatly increase your odds of an interview, as you'll be a better match in the view of the reader. Therefore, for a couple of hundred dollars you're going to be given the edge to find a position that pays a few thousand more per year. Remember, the single and most important objective of a resume is to get an interview. The Secret to Central Michigan University Writing Center Resume Help Resume site gives online writing lab. Bec ause an excellent writer will often devote a couple of hours writing or editing a resume. Let's start with a fast overview of resumes, as they are more familiar to the majority of American writers than CVs. A good deal of inexpensive services on the net also outsource their work to inexperienced or very low excellent writers. Here's What I Know About Central Michigan University Writing Center Resume Help Instead, you're going to be automatically logged in and taken straight to the schedule. In case the procedure is simply submitting your resume and the kind of job that you want, you'll usually wind up with something that doesn't match your aims. It can likewise be very helpful to review different resumes to obtain an idea about what you want your resume to include. Resume Content Areas The subsequent categories can serve as guidelines to help you in organizing a resume. The Writing Center is currently closed. Career tools are available to assist widen your ideas about your self and the area of work. These sites will supply you with tips on writing techniques, grammar and fashion.

How Long Do Your College Honors Matter -

How Long Do Your College Honors Matter -Entry-level professionals often have a hard time trying to determine which information to include on their resumes. While you obviously want to include any education or degrees, the other stuff from college gets a little trickier. Do employers want to know that you were in the photography club? Would a hiring manager care that you were membership chair for your fraternity?Relevance As with many things in resume writing, the answer is it depends. For most recent graduates who lack significant work experience, school activities can give some meat to your resume. For instance, if youre applying for a job with a nonprofit, mentioning that you worked on your universitys Relay for Life event, which raised $30,000, will definitely make you an attractive candidate. However, if youre applying for a position as an accountant, the hiring manager probably doesnt care that you were inducted into the honor society for history at your school.LeadershipAny act ivity you participate in that involves leadership skills is worth discussing on your resume. If you were captain of a sports team or an officer in student government, your understanding of how to manage others will be helpful throughout your career. However, loading your resume up with activities in which you were only peripherally involved will just create noise on the page.QuantifyIt is also helpful to include any information about activities that can be quantified for instance, President of 50-member chapter of Operation Smile that raised $20,000 to support medical procedures for children in the third world. Well-recognized honors, such as being inducted into Phi Beta Kappa or giving the graduation address for your class, are also worth mentioning. However, its just leid necessary to mention every single club or honor society in which you were a member.GPATheres one more question that entry-level professionals often ask Should I include my college GPA on my resume? Generally, thi s information paints you as someone who still thinks in the collegiate realm rather than in the professional one. If your GPA was impressive enough for you to graduate cum laude, then that is worth mentioning without including the number. You would want to include the actual number if youre applying for programssuch as those in investment bankingthat specifically seek out candidates with a specific GPA. Otherwise, the fact that you earned your degree is often all the hiring manager needs to know.As you put your resume together for an entry-level position, ask yourself if the information will still matter in 5 or 10 years. If the answer is no, then it may not be worth mentioning now.

5 Behaviors That Will Kill Your Chances at Getting a Creative Job

5 Behaviors That Will Kill Your Chances at Getting a Creative Job Ah, the life of a creative. People envision it like this you put your blood, sweat and tears into building up a portfolio of work. Then, you struggle endlessly to find a job. Let alone one that pays enough to make a living. And to be fair, it is hard to find a creative job. But that has a lot mora to do with how we go about finding and applying to opportunities, and less to do with a lack of work available. Dont worry, theres a better way. I know, because Ive lived it.Below, youll find my guide of what not to do written by someone (me) who went from being an absolute unknown in the industry with no experience, no portfolio and no connections to being an award-winning copywriter whos working for herself and regularly turning down projects. I made these mistakes first-hand so that you dont have to. Take these tips. Absorb them. Use them to forge your creative path forward.You want a creative job, right? Well, its time t o get creative. These common missteps are holding you back.1. Youre following traditional rules of getting hired.If you want an interview, make koranvers your resume and cover letter are solid. Right? Not exactly. The first rule of getting hired? Know your audience.I landed my first creative job by drawing a comic strip instead of writing a cover letter (and no, I cant draw not even a little bit). I once sent pizzas with my resume taped to the inside of the box to a top-tier NYC ad agency. I didnt get the job, but I got the interview, even with no relevant experience and a portfolio of spec work. Ive seen everything from choose-your-own-adventure video formats to flip books in lieu of a traditional cover letter and resume. Dont believe this works? Enter, Exhibit AThink about it If you were reviewing upwards of 100+ candidates, would you rather read another templated introduction in size 12 Times New saga or watch a video filled with style, personality and, well, creativity?Even if youre not ready to create an epic music video or a work history pop-up book, you can still get creative. Make all of your materials branded, cohesive and attention-grabbing. Youll hear back from potential employers in no time.2. Youre not immersing yourself in your craft.When someone wants to improve their writing skills, what do they do? Read more. Whatever your craft is, you need to constantly immerse yourself in it writers gonna write, designers gonna design, bloggers gonna blog (I can hear a creative version of Shake It Off forming in my head as I write this).The reason for this is two-fold. One, it will help you get the job. Knowing industry trends and buzzwords isnt going above and beyond its the standard. Two, it will help you keep the job. The more media and inspiration you consume, the more valuable you become in brainstorms. Theres always something you can riff off of or remix a project. Being a brainstorming powerhouse will keep you in demand with colleagues and clients alike. Imagine opportunities coming to you, instead of you courting them. Its not as unattainable as you thinkMe in my natural habitat a creative war room.3. Youre not networking.Yeah, yeah. We all hate networking. I know. The small talk, the elevator pitch, the names oh my goodness, the names. Well, bad news. Its time to get over all of the excuses, because if you dont, your circle cant grow. Weve all heard the phrase its not what you know. Its who you know. In creative industries, that statement is truer than any other field Ive seen.So much of a creative position depends on personalityand fitting into an existing team. Each addition or subtraction to the group completely changes the dynamic. So, put yourself out there and find your tribe.Also, its worth mentioning that networking doesnt have to look like corporate speed dating with stuffy attire and stale business cards. Here in Houston, for example, we have a group called Cocktails with Creatives that feels more like catching up with old friends (who you dont know yet). Check out your area and look for similar meetups4. Youre not spending enough time on personal projects.Were all busy. We live in a culture where busy is celebrated and even expected. But remember what we talked about earlier with standing out? In a sea of designers, photographers, animators, writers and producers, you can platzdeckchen yourself apart with a passion project that stokes your fire.My then-side-hustle as a plus size fashion blogger and not my copywriting prowess has helped get me at least two jobs. Im fairly shy upfront, and admittedly, not the most awesome interviewer (hello, nerves). But if you get me talking about my blog, my entire demeanor shifts. Creative recruiters and management want to see that you can get fired up about your craft. Also, having that personal outlet unlocks so much opportunity to stretch yourself and broaden your skills. Think of it as the craft-based version of dressing for the job that you want, and not the one that you have.I went from unknown writer to winning four awards this year alone5. Youre trying to fit what you think companies are looking for.Dont forget Theres a difference between playing to your audience vs. pandering to them. Do put your most creative self forward. Do lila drink into similarities you share with the interviewer or company culture. Do dress in a way that makes you feel confident. But dont create a new persona because you think it will help you get hired.Even if it does, you dont want to start a new position with a facade that you created just to get your foot in the door. Otherwise, you might find yourself having to pretend you really do enjoy craft beers or wear glasses or have an accent (Ive truly seen it all). And in the long run, putting on that mask is going to leave you feeling unfulfilled. So, as cliche as it sounds, just be yourself.There are so many people who want to score a job in a creative field. I know that the competition is tight. But with a few small tweaks to yoursearch strategy (yes, theres a science to this), youll enjoy a much more receptive response to your career pursuits.--Sarah-Jane Morales is a plus size fashion and lifestyle blogger based in Houston, who has been featured on Buzzfeed and Bustle. Join 60,000+ others who look to her weekly style, career and real life tips via her website, SarahJaneReign.

10 Video Interviewing Myths Debunked [Whitepaper] - Spark Hire

10 Video Interviewing Myths Debunked Whitepaper - Spark HireSixty percent of companies currently have open positions that go unfilled for a long period of time because they cannot find the right people with the necessary skills to successfully perform the role. Traditional recruiting and hiring methods sometimes hinder more than help, therefore, companies should consider readily available technologies like video interviewing which has evolved tremendously in just a few short years.Video interviewing is growing quickly in popularity with many companies experiencing the benefits first-hand says Josh Tolan, Spark Hire CEO. However, with any emerging technology comes misconceptions of what it can and cannot do. We created this whitepaper to bust some of these myths and educate hiring professionals on the potential of video interviewing.The whitepaper details several misconceptions that have been formed due to the wariness of companies in adopting the solutions at their business. One bein g that video interviews are only used to weed out badeanstalt candidates. Video interviews do have the potential to reveal a persons flaws which allows you to filter through candidates quickly, but this technology can also spotlight a persons strengths.Moreover, video interviews may have initially been used primarily to reach top talent without geographical limits, but this tech solution enables you to also save time and effort when connecting with talent in your companys own backyard. Just because a candidate lives only a few minutes away from your office doesnt mean they have to come in for an in-person interview, especially when you dont know much about him or her. You can utilize the one-way interview for pre-screening purposes to avoid potentially uncomfortable hour-long interviews with candidates who you can tell are not the right fit in just the first few minutes of speaking with them.Additionally, the whitepaper identifies the ways video interviewing platforms and services g reatly differ from Skype. A major difference is the ability to record live interviews and share them with colleagues for better collaboration on hiring decisions. Skype also doesnt offer anything like the one-way video interview which allows hiring professionals to screen candidates 10 times faster than they would with phone interviews.By utilizing video interviews, companies can also personally connect with a candidate so they can better assess his or her personality and skills. Video interviewing can reveal a persons ability to think quickly, their passion and outlook, and if they have a team-player attitude, which can help you determine their company culture fit and how well they can perform the job requirements.Download the new whitepaper from Spark Hire, 10 Video Interviewing Myths Debunked, for a better understanding of video interviewing technology and its many benefits